On social media and in the streets: action strategies of the Argentinian collective Ni Una Menos

Abstract

Feminist movements in Latin America are experiencing a new moment of effervescence on social networks and in the streets. The resumption of protests against gender violence and the fight to legalize abortion have sparked real feminist uprisings in recent years. In this context, the feminist collective Ni Una Menos emerged in Argentina in 2015. With innovative tactics and a massive mobilizing impact, the group began its work by denouncing sexist and misogynist violence. Combining strategies for the use of networks by social movements with large marches and the creation of transnational links, Ni Una Menos has put gender violence at the center of the debate in Latin America. The aim of this article is to present the Ni Una Menos movement, based on its history of action, and also to analyze its strategies, processes of change and adaptation of the collective's methods of activism, especially the digital one, as well as to monitor the current changes that are putting women's achievements in the country at risk, and the feminist responses to them.